Business Learning Centre

Posts Tagged ‘SEO’

Having found the best keywords for your business website on the Internet, you will have to use the contents of your website. If you write an article should be concerned about the density of the keyword you are using, ie, the number of times you repeat the keyword in the text. The density of keywords of your articles for your Internet business is calculated by dividing the number of times I use the keyword divided by the total number of words containing the text and this result is multiplied by one hundred.

With respect to what should be the exact density must have our products is not defined. Many gurus advocate the theory that there should be greater than 1.6% and others say it must be greater than 2%. In both cases, this number should not exceed 5% for immediately search engines consider your content as SPAM.

In my opinion, an item that has more than 2% density is uncomfortable to read and search engines, especially Google is quite sophisticated and even if you do not believe it can count and associate semantic structures and synonyms. And surely Google knows that an article with a density of 3 or 4% is not very good read. Remember, we write for people, not for search engines and Google takes this into account.

The number of keywords that should be an article is also subjective, some advise that is greater than 250 words, others that this is 500 words or more. However, try your article is relevant to all paragraphs, as you might have a single visit to your site by an extract of his article.